About

Hi there, my name is Rachel Pitzel. Thanks for taking some time to get to know me! I wear many hats, but my most important one is mama to two kids, Grayson, my 6-year old little man and Harper, my 4-year old dynamo.

I am also an entrepreneur, content creator, reformed attorney, marketing and trend visionary and social media influencer.

xo Rachel Pitzel

I am best known for my brand xo Rachel Pitzel an aspirational lifestyle blog focused on modern motherhood, elevated. The xo Rachel Pitzel brand focuses on fashion, beauty, travel, wellness and general lifestyle content.

Through my brand, I partner with companies to create and share content, often with my daughter or family. As a leading Instagram influencer with over 476,000 followers and established blogger, Rachel made over 6 figures in 2017 working with brands like Samsung, Disney, Nickelodeon, Ralph Lauren, Dramamine, Lord and Taylor and over 100 other brands.

Rachel started xo Rachel Pitzel in May 2016 after stepping away from her former company, and she currently has over 485,000 followers across social media. She is a brand ambassador for several companies and works closely with several brands.

Rachel’s Services

Rachel currently consults with brands and influencers on social media event strategy and planning, does influencer outreach, and creates events to help create buzz on social media.

Rachel loves producing custom experiential events and connecting / collaborating with influencers and brands. She also consults with brands and individuals on social and digital strategy, PR and content.

She has created custom events for Cosatto, Rao’s Homemade, Cheeky Kids launch with Ayesha Curry, This Bar Saves Lives, restaurant launches and several other events.

Rachel also loves to speak about social media, motivation and branding, and will be speaking in 2018 at ShiftCon and Start Loving You Conferences.

Club MomMe

In 2015 Rachel sold her social events company Club MomMe to Mom.me / Whalerock Industries that she founded in 2011. Club Momme is an offline events community for moms, moms-to-be and families that now is part of Mom.me and rebranded to Mom dot me Mamas reaching moms all across the country.

While running Club MomMe, Rachel planned over 400 events, worked with over 600 brands, grew Club MomMe to 4 states in 5 cities giving moms the opportunity to run their own businesses while being a mom, and hosting thousands upon of women, children and families.

Rachel founded Club MomMe in 2011 after moving back to Los Angeles from Chicago and wanting to create a powerful and accepting community of moms, moms-to-be and families from pregnancy through parenthood. Over the years, Club Momme grew and expanded, and Rachel launched signature events like #FamilyFest, the #StrollnRun (a family 5K) and a fun and engaging pregnancy series.

Club MomMe hosted brand launches for Chobani, Bugaboo, Orbitbaby / Ergobaby, Britax and many others, managed mom ambassador campaigns where moms tried new products and gave feedback to brands, hosted book launches for Trista Sutter, Scary Mommy and Mama Glow’s Latham Thomas.

Rachel currently consults with about brands on strategy, influencer outreach and creates events to help social media create buzz.